Live Self-Reliant

It's your life. Equip yourself to keep it that way.

Freedom Is A Lifestyle

When you're prepared for the unexpected, you have the confidence to step into the unknown, opening your life up to any path you choose.

Designed For

Everyday Wear

Lightweight, compact, and comfortable. Wear it everyday to make self reliance second nature.

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Engineered For


Built to function in the harshest environments. Field tested by industry experts and engineered to save lives.

Cache™ Kits
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Stocking Stuffers
For the fashionable survivalist in your life, give them one of our Bushcraft™ Pendants. They're a weekday accessory that can become a weekend lifesaver.
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Protected with 2 patents
5-in-1 survival buckle
Our patented Firestorm™ Buckle includes a Whistle, Mirror, Ferro Rod, Ceramic Blade & Scraper!
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Saving Lives

5% for S.A.R.

Not only are our products designed to save lives, but we go further by donating a portion of our profits every year to Search And Rescue (SAR) organizations across the country who aid in life saving rescue missions. Should you ever find yourself lost, stranded or truly in need: these are the volunteers who will actually be coming to save your Wazoo!

Making Emergency Gear Mainstream